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How to Fight Recession with a Marketing Stimulus Plan

How to Fight Recession with a Marketing Stimulus Plan

Wednesday, June 14, 2023 (11:00 AM - 12:00 PM) (HST)


How To Fight Recession with A Marketing Stimulus Plan

Recession is no place for the faint of heart. Act now. You can’t control the economy but you can control your marketing strategy. In spite of the obstacles you may face, there’s one tool that can bring wind to the revenue sails of your business: marketing. If properly applied, a back-to-basics, creative, and consistent marketing strategy can minimize the impact of recession. In good and tough economic times, see how marketing can work for you.

What you will learn:

·      How to gain market share during recession

·      How to respond instead of react to economic headwinds

·      How to structure your advertising budget for maximum impact

·      How to beat your competitors during recession

·      How to structure product and service pricing

·      Creative ways to add value to both products and services

·      How to take full advantage of digital marketing tools and strategies during recession

Presented by Stuart Atkins.

Stuart Atkins is the owner and founder of Atkins Marketing Solutions, a digital marketing agency in Orange, CA. He’s a search marketing specialist, marketing consultant, author of two books on digital marketing, speaker, and Adjunct Professor of Marketing at Cal State Fullerton's College of Business and Economics. He brings over 30 years of marketing experience to every seminar.

Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.

Wednesday, June 14, 2023 (11:00 AM - 12:00 PM) (HST)
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